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Answers to Your Queries
Social media marketing refers to the use of social media platforms to promote a product, service, or brand. These often include:
- Content creation
- Community management
- Advertising campaigns,
- Analytics, and
- Engagement strategies
The profound importance of social media marketing is engraved in the words social media itself. It allows businesses to connect with their target audience on platforms where they spend a significant amount of time. Along with this, it builds
- Brand awareness
- Engagement with customers
- Lead generation
- Increased website traffic
Yes, social media marketing and digital marketing are different but they are closely related to each other
Digital marketing includes various online marketing strategies and channels. In simple terms, it is defined as the use of digital platforms to promote products or services.
On the other hand, social media marketing is a subset of digital marketing. It specifically focuses on utilizing social media platforms like Instagram, Facebook, Twitter, and Linkedin to achieve marketing objectives.
The decision to hire a social media marketing agency or manage it in-house depends on factors such as
- Expertise, and
- Expected level of control
Generally, agencies offer specialized expertise, time-saving benefits, and creative strategies. While in-house management provides cost control, in-depth brand knowledge, and agility. Moreover, we suggest you evaluate your specific needs and capabilities before making a decision.
Yes, social media marketing can be a powerful tool for lead generation. It provides
- Increased reach
- Targeted advertising
- Engagement opportunities
- Lead capture tools to maximize lead generation potential.
The choice of the social media platform for your business depends on factors such as your target audience, industry relevance, content type, and available resources. Start with a few platforms that align with your goals and then gradually expand as you gain insights.
Posting frequency on social media vary depending on your audience preferences, industry norms, and platform dynamics. Generally, For platforms like Facebook and Instagram, it should be 3 to 5 times per week. Although, in the case of Twitter, multiple posts per day would be more beneficial.
TrueWholesale is a B2B online store for Shop Owners & Businesses to source their General & Stationery inventory. TrueWholesale offers a large variety of products in a single place and ensures next-day delivery.
Shop Owners & Businesses can order their inventory through smartphones, any time of the day, saving their precious time dealing with customers.
The Vault Case Study
Provis designed and developed a robust SaaS application for Thevault.exchange. It was a South African platform built to serve a B2B audience of Banks, MNCs and Professionals for managing Investor Relations.
Our case-study shows how we engaged closely with our client to understand the in-depth requirements of such a project − and to provide a solution that was a perfect fit for the complexity of needs.
American Community School
Provis Technologies developed an interlinking connection between the website of the American Community School, Dubai, via an API from the Abu Dhabi Commercial Bank (ADCB). This helped immensely in enrolling students online.
The engagement of one month included considering the client’s requirements to create a custom API request page. We executed the connection with backend functional strength and frontend experiential aesthetics.
Provis Technologies responded admirably to support the American Community School, Dubai, in helping them manage their students’ safety through the difficult challenges of the Covid-19 pandemic.
A social distancing initiative had to be thought through and implemented with a lot of diligence to keep their vast numbers of students, staff and school employees protected – and we helped the school implement a reassuring solution.
The Social Proxy
Provis developed a custom website from the ground up for an advertising company – The Social Proxy – that provides custom 5G and 4G mobile proxies with an endless stream of IPs, as used by real, legitimate users.
The Social Proxy website allows users to purchase unlimited raw 4G and 5G proxies. An advanced proxy management dashboard gives users all the features they need to run their businesses.
Provis developed a highly-valuable job portal for job-seekers (technical and non-technical) in Tanzania. The portal Shugulika now has grown to promote employment for thousands of people across the whole of Africa, although it started locally.
Shugulika is a job portal with a difference. It is a business venture that supports a socially-oriented cause – helping countless youth and middle-level job aspirants to find paying positions with businesses that need their skills.
Tanks And Vessels
Provis Technologies developed a Resale CSV Export WooCommerce plugin for tanks and vessels. Tanks and Vessels manufactures new stainless steel vessels in state-of-the-art fabrication shops, which utilizes the latest automated plasma welding techniques.
For the past 40 years, TVI has been supplying premium-quality and cost-effective new and used tanks, pumps, and process equipment to clients in the UK and overseas.
Provis developed a robust and magnificent service-providing platform that lets users connect with restoration and repair professionals. Reztorer has become a full-fledged platform that connects the customer with the carpenters to get a quote and offer to get their furniture fixed.
Started at the base level, now Reztorer is providing everything from antiques and heirlooms to everyday items like sofas, tables, and chairs for restoration and repair professionals across the U.K. They make furniture restoration and repair hassle-free. The aim was to provide a new look and feel to the everyday items.
Lin & Associates
Provis Global designed and developed a robust and feature-rich website for Lin & Associates. A platform that delivers specialist statutory consulting and approval services to the building industry in matters dealing with BASIX and the NCC.
The proficient team at Provis Global developed the website from scratch. After intensively researching the client’s requirements, the developers at Provis designed a powerhouse of world-class features.