How Provis built the website for ROI Real Estate.
ROI Real Estate is Florida ROI Commercial Property Brokerage, a commercial brokerage in Tampa. Its website carries the firm's services and its commercial property listings, and works on phones as well as desktops.
Client: ROI Real EstateCommercial property brokerage, Tampa, FloridaA website that shows the firm's listings and services.
From the live site at roireal.estate, October 2026.
- Brokerage website
- for Florida ROI, in Tampa
- Pages for the services, the properties, a blog, careers and contact details
- Property listings
- you can search and filter
- Visitors look through commercial properties for sale or lease, search by address and sort the results
- Works on phones
- a menu button and a call button
- On a phone the number is one tap away, so a visitor can call a broker at once
At a glance
- The client
Florida ROI Commercial Property Brokerage sells and leases commercial property in the Greater Tampa Bay area, and manages it for owners.
- What Provis built
The firm's website: service pages, commercial property listings with search and filters, a blog, careers and contact pages, all built to work on phones.
- Today
The site is live at roireal.estate, with the listings, service pages, blog and contact details.
- Client
- ROI Real Estate (Florida ROI Commercial Property Brokerage)
- Industry
- Commercial real estate: brokerage, leasing and property management for retail, office, industrial and land
- Market
- United States: Tampa and the Greater Tampa Bay area, Florida
- Platform
- WordPress
- Services
- Web development
- Built with
- WordPress with Elementor; property listings shown through Buildout
A brokerage with listings, services and a Tampa Bay market to show.
Florida ROI sells and leases commercial property: retail, office, industrial and raw land. It also offers property management, lease administration, tenant search, business sale advice and site selection, and it is a member of TCN Worldwide.
Its website needs to show the available properties clearly, explain each service, and make it easy to call or write to a broker.
How a brokerage usually answers an enquiry
- A visitor searchesthe listings, by address or by type
- Opens a propertyto read its details and photos
- Calls or writesa broker, from the phone or the form
- A broker follows upwith a viewing or a lease offer
A typical flow for businesses like this, not a record of this client.
What usually slows a property brokerage's website down
Problems Provis often sees in projects like this, and how it fixes them.
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Listings are hard to search
Buyers and tenants leave when they cannot filter by place, type or size.
How Provis fixes itSearch, filters and sortingListings can be searched by address and sorted, and each opens on its own page.
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Heavy photo pages
Property photos make pages slow, especially on phones.
How Provis fixes itFast pages with sized imagesPhotos are sized for the screen and loaded as the visitor scrolls.
-
Calls are lost on phones
A visitor who cannot find the number moves on to another broker.
How Provis fixes itA call button that stays in viewThe phone number is one tap away on every page.
How Provis runs a business website project.
- Discovery and auditLook at the site, the goals and what visitors do, and agree a short list of what to fix or build
- BuildBuild the pages and the listings area in short steps, showing each one
- Test and launchCheck every page and form on phones and desktops, then release in a safe order
- SupportEvery Provis build comes with 24/7 monitoring and support after launch
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Plan: the pages, the services and how listings will appear.
-
Build: page by page, with the listings feed connected.
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Check on phones: menu, call button and listings on small screens.
Launch:
A site that is checked before it goes live.
Provis tests every page, form and listing view on phones and desktops before release.
Tested on phones and desktops.
Monitoring runs 24/7 after launch.
How Provis builds web platformsThe website on a phone.
Five screens from the live site, from the home page to the contact page. Select one to enlarge it.
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HomeThe logo over the Tampa skyline
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Featured listingsA slider of properties
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Property listingsSearch, filters and sorting
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A service pageCommercial property management
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ContactThe firm's award
Live at roireal.estate.
The site is live, with the firm's services and its commercial listings. The figures are from the site, October 2026.
- 5 decades
- of market experience, as the site says
- 4
- property types: retail, office, industrial and land
- 5
- services beyond sales and leasing
roireal.estate (opens in a new tab)After launch
Live, and open to change.
The site serves the Greater Tampa Bay area, across Hillsborough, Pinellas, Pasco, Polk and Manatee counties.
On a phone it shows the logo and a menu button at the top, with a call button that stays in view.
Provis has delivered 200+ projects since 2012, with a team of 25+ engineers, designers, QA and project leads.
Every Provis build comes with 24/7 monitoring and support after launch.
How every Provis project runs
- One project leadyour single point of contact
- A written weekly update and a demoof what was built that week
- A staging link and your repoyou see the work as it is built; the code goes straight into your repo
- QA before launchour QA team tests every feature
- Yours from day onecode repo, cloud account and domain in your company's name; our team joins as collaborators, and you can remove access at any time
- Our team works in India, on ISTUTC+5:30: 1.5 hours ahead of Dubai, 4.5 ahead of London (5.5 in winter), 9.5 ahead of New York (10.5 in winter)
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